Rungruethai Kittipinyochai, Assistant Director, Industrial Land Customer Development of Hemaraj. Benjamin Dobbs (far right), Plant Managing Director, Alliance Laundry (Thailand) Co., Ltd and Ms. Jan Vleugels (2nd right), Chief Operating Officer, Alliance Laundry Systems, Mr. Todd Kaull (center right), Vice President Global Manufacturing, Alliance Laundry Systems LLC, in the presence of Mr. Ladda Rojanavilaivudh (center left), Vice President - Industrial Land Customer Development, Hemaraj Land And Development Plc, hands over a bouquet of flowers on the occasion of the ground breaking ceremony to Mr. The new center will enable the company to expand its operations for high-quality equipment and services to meet the growing demand of its customers in the region. “In the next three years if everything goes according to plan, we plan to invest a similar amount (around Bt1.5 billion) on the second phase of the manufacturing plant.Alliance Laundry Systems, a global leader in commercial laundry solutions, recently held the groundbreaking ceremony for its new facility at Hemaraj Eastern Seaboard Industrial Estate 2 (HESIE 2) in Chonburi Province, located in Eastern Economic Corridor (EEC). “Also, we expect to see a growth in the number of laundromats as there is a tremendous growth potential in Thailand and APAC for this type of business. Hence the increase in the hospitality, healthcare and other related industrial sector will translate to a direct growth in the need for quality commercial laundry machines and dryers,” Vleugels said. This year it targets a total revenue in APAC. It announces to launch two new products and the ‘1 district 1 laundromat’ campaign to increase its sales in Thailand and other countries. “Asia Pacific is the fastest-growing market for our products. Alliance Laundry Systems LLC, the global leader in commercial laundry equipment, is confident that the Thai market will keep growing in 2023. Thus, it would take an estimated eight months from April 2019 for the first phase of the plant to reach its full capacity. After that the plant will begin another line of production for tumble dryers, which is expected to take four months as well in order to reach its full capacity. Vleugels said that the plant would then start its official production in April 2019 for washing machines it is expected to take four months to reach its full capacity for that line. “Then from January to April 2019 will be the training and trial production period,” he said, adding that the firm is in the recruiting process and plans to take on 350 employees from Thailand in the initial stages. Once completed, the plant will be the main supplier for all countries in APAC,” Vleugels said. We serve the home laundry, vended laundry, multi-housing and on-premises laundry sectors. The plant, which will begin construction in April will be completed in January 2019. The proven performer in laundry Speed Queen is the all-American commercial laundry star that outshines and outlasts the competition. “In the first phase the plant is expected to produce up to 32,000 units per year. This will be the company’s fourth manufacturing location, after those in the US, the Czech Republic and China. The new Thailand manufacturing plant “will focus on building Alliance’s advanced-technology clothes washing machines and tumble dryers”, Vleugels said. 2nd and 3rd shift positions start at more than 26/hr. The company, based in Wisconsin in the United States, has a portfolio of five brands - Speed Queen, UniMac, Huebsch, Primus and IPSO - as well as a sustainable solution for cleaning delicate fabrics such as silk, wool, leather called SoftWash. Alliance Laundry Systems is hiring for manufacturing positions at our Ripon location. Once online, the facility will dramatically shorten lead times for customers in this market.” “This decision to add manufacturing capabilities in Thailand further strengthens Alliance’s commitment to our customers and distribution partners in Asia. “We see tremendous growth opportunities in many verticals in this region, such as hospitality, healthcare and institutions. “Choosing Thailand was a strategic decision, as sales to Asia Pacific have been the fastest growing in the world,” Vleugels said. The company designs, manufactures, and markets a line of commercial laundry. The company was won over by the country’s “strong infrastructure, excellent geography, skilled workforce as well as an extensive supplier base”, due to the government’s initiative to develop the Eastern Economic Corridor. Alliance Laundry Systems LLC is a provider of commercial laundry systems. Jan Vleugels, chief operating officer international of Alliance Laundry Systems, said that before deciding to set up in Thailand the company did research on eight countries in Asia. The Alliance Laundry Systems Distribution Dallas office will have a new address this. Construction will begin in April and the plant will come online in early 2019.
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